McCarthy and Feig respond to The Heat poster controversy

b_arnold
Yahoo UK Movies News
25 June 2013
McCarthy shopped
Shopped... McCarthy airbrushed for promo poster

Melissa McCarthy and director Paul Feig have responded to the recent controversy over the promo posters used to advertise their new comedy 'The Heat'.

The posters emerged earlier this month, with the UK version in particular appearing to have severely airbrushed 'Bridesmaids' star McCarthy to the point that she was barely recognisable.

The treatment of the picture also appeared to have made the plus-size actress slimmer.

[Bridesmaids star responds to critic who called her 'a hippo']


Feig told the Huffington Post: “It's a bummer. I love Melissa exactly how she is.”

He added that he has 'very little to do' with the marketing materials used for his films, 'especially in the foreign markets'.

Meanwhile, McCarthy, when asked about the poster herself, joked to the Hollywood Reporter that her husband, actor and director Ben Falcone, was responsible.

“Ben did it, and we had a big fight about it because I said I wanted it 80 percent smaller and he said he wanted it 70 percent,” she said.

[Bridesmaids director defends Melissa McCarthy]


It's not the first time that such image editing has been employed for promo and marketing materials.

McCarthy was also made to look thinner in some of the promotional material for 'Bridesmaids', while various actresses have fallen foul of the airbrush in recents years.

'The Heat', starring McCarthy and Sandra Bullock, is out on July 31.

Banks Are Worried Homeowners Will Do This.

Homeowners are surprised and furious. If you owe less than $625,000 on your home, you better read this.

Powerful Tactical Flashlight Flying Off Shelves!

This new tactical flashlight was just released to the public and is flying off shelves in the United States. Limited supplies left, act quick!

10 Cards for People Who Have Great Credit

What card offers up to 5% cash back? And which one offers 24/7 concierge service? See the best credit cards of 2016. Apply online, quickly & easily.

World's best nudist vacation spots

Poor Justin Bieber can't get away, having been spotted naked in Bora Bora. But there are places where you can let it all hang out without judgement.

VA Mortgage Rates In 2016

VA Rates as Low as 2.75% (3.028% APR) 15 Year Fixed. Exclusive For Veteran & Military Takes 1 Min!

Kid sleep troubles email series for moms

We get it. We’ve been there. Sign up for our email track to learn how to handle kids who won’t go to sleep or won’t stay in bed.

Read This Before You Buy Medigap Plan F

Plan F is the most popular Medicare Supplement plan option, but there's another plan you should consider.

Insane Navy Seal Flashlight, should it be banned?

The Military has recently released technology that is now available to the public. Get yours before they run out - Limited Supply!

Starwood Credit Card

Earn 25,000 Bonus Starpoints®! Use toward Award Nights or Flights.

What Causes Heartburn

Wondering What Causes Heartburn? Learn About Causes of Heartburn, Including the Types of Food That Can Trigger Heartburn.

Federal Stimulus: Mortage Payments Are Cut in Half

Don't make your next mortgage payment until you read this! If you're over 45 years old, you could save $4,005 a year. (It's not what you think!)

Hilton HHonors™ Card

Earn 40,000 Hilton HHonors™ Bonus Points. Apply for Your Card Today.

Have Sleep Apnea? Know now with easy in-home test

Best price at $215. Free shipping. Watch video now to learn more.

Heartburn During Pregnancy

Dealing With Pregnancy is Hard Enough. Getting Heartburn While Pregnant is a Pain. Learn What Causes Heartburn During Pregnancy.