National Geographic is headed to the runway.
In support of its upcoming docuseries “Queens,” which highlights animal matriarchs, the network is staging an immersive fashion show during New York Fashion Week. Produced by a female-led team — naturally — “Nat Geo Presents: ‘Fit for a Queen’” will take place at 7 p.m. on Feb. 10 at Moonlight Studios in downtown New York. An after party will follow the invite-only show, DJed by Dede Lovelace.
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“While it might seem a wild departure for Nat Geo, what better place to give a nod to queendom and celebrate our contribution to the movement of unstoppable women and powerful female matriarchs,” said Janet Vissering, senior vice president of program production and development at National Geographic.
The three-act presentation, styled by Sakinah Bashir, will feature animal-inspired designs by Theophilio and JéBlanc, who both created custom looks, as well as Studio 189 and Bed on Water. Accessories include jewelry by Almasika and L’Enchanteur and footwear by Téjahn Burnett. Models will be accompanied by dance performance and holograms of three “queens” — a lion, an elephant, and a brown bear — featured in the series, which premieres March 4 and is narrated by Angela Bassett.
“Fit for a Queen” is the latest entry in the environment-focused brand’s list of fashion initiatives. In 2022, National Geographic collaborated with shoe brand Cariuma, and teamed with De Beers in 2021 to fund conservation of the Okavango Basin. And in 2019, a capsule collection with The North Face, using recycled plastic bottles, supported the National Park Foundation.
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