This hair treatment was one of the most purchased beauty products during lockdown

Maisie Bovingdon
·Shopping writer
·2-min read
Olaplex's No. 3 Hair Perfector is one of the most bought beauty items in lockdown. (Yahoo Style)
Olaplex's No. 3 Hair Perfector is one of the most bought beauty items in lockdown. (Yahoo Style)

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If you’re anything like us, your shopping habits may have slightly increased during lockdown.

While some may have invested their money in giving their home or garden a makeover, others may have treated themselves to a bit of self care during this difficult time.

We are not the only ones who have given our beauty cupboards a revamp.

Research carried out by the buy now pay later service, Clearpay, has found Olaplex was one of the most popular beauty products shoppers flocked to during lockdown.

There was one item in particular from the leading haircare brand that customers kept adding to their basket: Olaplex No.3 Hair Perfector.

Buy it: Olaplex No.3 Hair Perfector | £23.14 (Was £23.99) from Amazon

Olaplex No.3 Hair Perfector
Olaplex No.3 Hair Perfector

Olaplex No. 3 Hair Perfector is an at-home treatment, which works to repair dry, damaged and broken hair.

The formula contains active ingredients, which works to find broken bonds in the hair shaft caused by heat or styling, and mends them.

The cult hair product, which retails for £23, can be left in the hair overnight as a deep conditioner, or washed out after 10 minutes.

On Amazon the hair product already boasts over 13,000 reviews, 75% giving the product five stars. Customers call it “a real game changing product” and a “genuine miracle”.

Numerous skincare products also proved to be popular during lockdown, with items by Laura Mercier, PIXI and Bobbi Brown all making it into the top ten beauty purchases.

However, there was one beauty brand that beat them all, the very affordable The Ordinary, where three of the labels products made it into the top 10.

7 other popular lockdown beauty purchases

The Ordinary Hyaluronic Acid 2% + B5 Hydration Support Formula | £5.90 from Cult Beauty

The Ordinary Hyaluronic Acid 2% + B5 Hydration Support Formula
The Ordinary Hyaluronic Acid 2% + B5 Hydration Support Formula

The Ordinary High-Adherence Silicone Primer | £3.90 from Cult Beauty

The Ordinary High-Adherence Silicone Primer
The Ordinary High-Adherence Silicone Primer

PIXI Glow Tonic | £12 (Was £18) from Boots

PIXI Glow Tonic
PIXI Glow Tonic

Laura Mercier Translucent Loose Setting Powder | £32 from lookfantastic

Laura Mercier Translucent Loose Setting Powder
Laura Mercier Translucent Loose Setting Powder

The Ordinary Caffeine Solution 5% + EGCG | £5.80 from Cult Beauty

The Ordinary Caffeine Solution 5% + EGCG
The Ordinary Caffeine Solution 5% + EGCG

Olaplex Shampoo and Conditioner Bundle | £52 from Cult

Olaplex Shampoo and Conditioner Bundle
Olaplex Shampoo and Conditioner Bundle

Bobbi Brown Vitamin Enriched Face Base | £44.50 from Cult Beauty

Bobbi Brown Vitamin Enriched Face Base
Bobbi Brown Vitamin Enriched Face Base