Last month, the BBC issued a response after viewers of The One Show criticised some recent hair maintenance advice for those in self-isolation.
Ofcom has now confirmed that it received a total of 287 complaints over the segment, which featured stylist Michael Douglas revealing to viewers how they could look after their hair while practising social-distancing – cutting out hairdressers in the process.
Many of those watching at home believed he undermined the experience of professionals, while also expressing concerns over using certain products without skin tests.
On the broadcaster's official website, a summary explained: "We received complaints regarding our item on dying hair at home," before a lengthy statement addressed the situation.
"The One Show had been contacted by a number of viewers asking if they could go to the hairdressers given the current advice about social-distancing," it read.
"We therefore decided to include this item which looked at whether we should be cutting hair ourselves. We gave viewers some simple advice to help them feel confident about managing their hair until they are able to get their hairdresser to do the job properly.
"Our hairdresser did suggest people should seek advice from their hairdressers and we believe viewers would be aware of the need to carefully check the instructions for any product they buy."
Michael has since apologised for upsetting anyone in an Instagram video.
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