This Shark Tank-approved beauty brand helps add color back into your makeup routine
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There is nothing wrong with a classic brown smokey eye, a little black eyeliner or a simple nude lip. These looks are classics for a reason, right? But if you’ve wanted to branch out and add some vibrant hues into your makeup looks, you’re going to want to get to know Luna Magic Beauty.
Founded in 2019 by Afro Latina & Dominican American sisters Mabel and Shaira Frías, the LA-based company is an indie beauty brand that offers high-quality cosmetics with major color payoffs. According to the brand’s page: “By combining their passions for beauty and lifestyle, they created a vibrant brand that celebrates their mutual love for their multicultural heritage, Latin culture and music — in living color.”
Luna Magic Beauty even caught the eyes of a few legendary business people when the Frías sisters pitched their brand on Shark Tank. After showing off a few of their cruelty-free eyeshadows, lipsticks and lashes, they received an offer from Barbara Corcoran.
Below, shop a few of Luna Magic’s best-selling beauty products and turn your makeup looks from subdued to vibrant.
1. Luna Magic Eyeshadow Makeup Palette, 12 Colors, $20
This beautiful eyeshadow palette contains 12 different matte and metallic shades. Wear one color on its own as a wash of color on your eyelid or create a bright look by combining shades. All colors are “designed to complement all skin tones.”
2. Luna Magic Matte Liquid Lipstick, $8
Luna Magic’s matte lipstick in the shade Gostosa (which means “sexy woman” in Brazilian Portuguese) is a best seller for a reason. This eye-catching shade dries matte and has a weightless feel on the lips. Goodbye, smudged lipstick!
3. Luna Magic Usurpadora Faux-Mink Lashes, 2 pairs, $8
Add some volume to your lashes with these faux-mink strip lashes. These lashes are made with 100% synthetic fibers and can be worn up to 10 times if taken care of properly. These lashes are also vegan and gluten-free.
4. Luna Magic Blend-It-Girl Eye Makeup Brushes Set, 5 pieces, $18
This five-piece brush set comes with four brushes and a holographic makeup pouch. The set includes a flat painter brush, a fluffy blender brush, a flat tight eyeliner brush and a small cheek brush to help you do your makeup expertly.
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