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Singles Day is a big shopping event.
While Black Friday is the most-anticipated day for deals and discounts in the UK and US, in other parts of the world, namely China, November 11 is the day to add items to your basket.
The annual holiday, which is champions the single life, started in 1993, when it was created by a group of students at Nanjing University.
The holiday encouraged people to buy gifts for themselves and has since become a shopping phenomenon - catching on worldwide.
There are plenty of deals available in the UK this year, from 22% off Nike trainers to 25% off everything at Boohoo. Hurry, though: most discounts only last until midnight.
Shop the best fashion deals
20% off everything, using the code OURTYPE.
Get 22% off full price products, using the code GAMETIME22.
Score 25% off everything - discount automatically applied.
There’s 25% off everything - discount automatically applied.
Get £50 off the shoe brand when you spend £200, using the code SINGLESDAY.
Shop the best beauty deals
20% off at lookfantastic, using the code COUNTDOWN.
Get a complimentary lime basic and mandarin body and hand lotion (100ml) when you spend over £100, using the code SCENTEDGIFT.
Save £11 off your favourite skincare products when you spend over £50, using the code SDAY19.
10% off everything, using the code SINGLES10.