Super Bowl LV: The best 2021 ads so far

The best Super Bowl commercials so far  (M&Ms)
The best Super Bowl commercials so far (M&Ms)

The Super Bowl is expected to look quite different this year, with attendees replaced with cardboard cutouts and football fans watching remotely.

Fortunately, one of the most beloved game-day traditions will continue, with some companies already releasing their Super Bowl ads.

This year, the pricey 30-second ads were reportedly sold for $5.5m, with Vulture reporting that ViacomCBS struggled to sell off the space.

However, brands such as M&Ms and Cheetos have managed to make the most of the pandemic-year, with commercials filled with celebrity cameos and amusing cultural references.

Ahead of the face-off between the Kansas City Chiefs and the Tampa Bay Buccaneers, these are the best Super Bowl ads so far.

Squarespace featuring Dolly Parton

In this short-but-sweet ad, Parton’s iconic song 9 to 5 is switched to 5 to 9, which plays as entrepreneurs dance around their office spaces as they imagine pursuing their dreams.

Cheetos featuring Mila Kunis, Ashton Kutcher and Shaggy

Kutcher accuses his wife Kunis of stealing his Cheetos in this commercial before Shaggy advises: “Just tell him it wasn’t you”, in reference to his song It Wasn’t Me.

Scotts and Miracle-Gro featuring John Travolta, Martha Stewart

One of this commercial’s most memorable moments sees Travolta and his daughter Ella attempt to record a TikTok dance, while Stewart also makes a cameo in the backyard.

Frito-Lay featuring Peyton and Eli Manning

This ad focuses on the “Night Before Super Bowl”, with the Manning brothers wearing matching pyjamas as they throw a football into their basement walls before they are scolded by their father.

M&M’s featuring Dan Levy

The Schitt’s Creek star features in this candy advertisement, which sees people handing out packages of the candy to apologise for offences such as “mansplaining” and kicking an airplane seat.

Stella Artois featuring Lenny Kravitz

In Stella Artois’s Super Bowl ad, Kravitz urges viewers to “invest in each other” after explaining we are all born with “2.5 billion heartbeats”.

Uber Eats featuring Mike Myers and Dana Carvey and Cardi B

This commercial reunites Myers and Carvey in their Wayne’s World roles, with the pair joking about 2020 and using their catchphrases to hint at the upcoming Super Bowl while encouraging viewers to support local restaurants through delivery.

Sam Adams featuring Budweiser’s Clydesdales

The competing beer brand decided to use Budweiser’s absence from this year’s commercials to its advantage – imagining a time when the iconic Clydesdale horses are set free in the city of Boston.

Mountain Dew featuring John Cena

In Mountain Dew’s ad, Cena, dressed in a Hawaiian shirt and white shorts, counts off a few numbers before informing viewers: “Hi, I’m John Cena and I know how to count.”

The ability can “change your life”, according to Cena, who explains that viewers can win $1m if they count the number of Watermelon Dews in the ad.

Fiverr featuring Four Seasons Total Landscaping

Online freelancer website Fiverr visits the infamous Four Seasons Total Landscaping in an 18-second preview of its first Super Bowl ad.

Dexcom featuring Nick Jonas

The Jonas Brother advertises a glucose-monitoring system that does not prick your finger for people with diabetes in this advertisement, which sees him show off other technological advances such as the ability to age into an old man with the snap of his fingers.

General Motors featuring Will Ferrell

In General Motors’ advertisement, Ferrell expresses his disbelief that Norway sells “way more electric cars per capita than the US” before smashing his fist into a globe. “Well I won’t stand for it.”

Amazon featuring Michael B Jordan

Amazon’s Alexa is imagined taking on the form of Jordan in Amazon’s Super Bowl commercial, which sees the actor portraying the role of the device with blue eyes.

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Dolly Parton rewrites lyrics to 9 to 5 for Super Bowl ad