A number of fake but realistic-looking movie posters have been all over the internet lately. Many of them are so good that it can be hard to tell that they’re actually spoofs.
The new trend comes courtesy of Bing’s Image Creator, which uses artificial intelligence (AI) to generate images based on various prompts. In this case, all a person has to do is enter a few keywords to get an image that looks straight out of a Disney or Pixar animation studio.
Sometimes, the results look like something you’d see on display outside a local movie theater.
This was the case for @StargateZone, an X user who recently made a pretend movie poster starring his beloved dog, Kodi. In the AI-generated image, Kodi appears as a fluffy, doe-eyed pup at the center of a science-fiction movie.
— Stargate Zone ᐰ (@StargateZone) October 28, 2023
Another faux movie poster, made by the X user @DiP4mp4s82, depicts a blonde-haired action hero in a fight scene.
“I was bored so I decided to make the ‘Fake Pixar movie posters made with the Bing Ai/Ia’ thing but without any dark joke or based on a tragedy,” the user captioned their post.
I was bored so I decided to make the “Fake Pixar movie posters made with the Bing Ai/Ia” thing but without any dark joke or based on a tragedy and go with something more simple, feel free to take your conclusions. pic.twitter.com/j0cUcWMC0G
— SirPampas2682 (@DiP4mp4s82) October 21, 2023
Many of the fake movie posters swirling around online also appear to have a dark or twisted edge to them. As a result, the pretend movies they depict don’t always look family-friendly. Instead, many of them would probably get at least a PG-13 rating.
One of the A.I.-generated images, Chernobyl, appears to be based on the infamous power plant explosion of 1986. But thanks to the “Disney treatment”, the fake movie poster features several smiling characters, suggesting the film has a lighthearted comedic tone rather than that of a disaster flick.
Some people have also enjoyed putting iconic movie characters in unlikely scenarios, like Reddit user u/ClinicalIllusionist, who imagined Darth Vader running his own laser hair removal salon.
The Bing Image Creator is gaining popularity as Microsoft’s answer to the recent AI explosion, though it’s arguably less controversial than other forms of the tech. One reason users seem to love it so much is that the web-based art generator is absolutely free and doesn’t require an OpenAI account — just access to Bing.com.
To try it out, all you need to do is log into Bing Chats or head to Bing.com/Create directly. Then click “Join & Create,” enter word prompts into the generator, such as “Disney movie poster featuring Roblox,” and view your results.
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