Poor Tom Hiddleston got himself pilloried after his speech at the Golden Globes on Sunday night.
Dropping in some pretty overt chat about his charity work – and though he obviously meant well – he got a pretty merciless slating, many reckoning it veered perilously into ‘humble brag’ territory.
He’s now apologised for the way in which he delivered the speech, during which he casually dropped in details about his travels to South Sudan, and that Médecins Sans Frontières doctors were big fans of ‘The Night Manager’.
Taking to Facebook, he said: “I just wanted to say… I completely agree that my speech at the Golden Globes last night was inelegantly expressed.
“In truth, I was very nervous, and my words just came out wrong. Sincerely, my only intention was to salute the incredible bravery and courage of the men and women who work so tirelessly for UNICEF UK, Doctors Without Borders/ Médecins Sans Frontières (MSF), and World Food Programme, and the children of South Sudan, who continue to find hope and joy in the most difficult conditions.
“I apologise that my nerves got the better of me.”
Well thanks a bunch, Tom. Now we all feel bad.