The Funko Pop! toys are going to get their own movie

·Contributor
TO GO WITH AFP STORY BY JOCELYN ZABLIT, "The Merch Awakens: 'Star Wars' blitz before film opens" Funko Pop Star Wars action figures line the shelves at Meltdown Comics and Collectibles in Los Angeles on October 30, 2015. From action figures, to boxer shorts, pasta, duct tape and pet outfits, Disney is pulling out all the stops before the release of the new Star Wars movie with a massive merchandising blitz expected to reap billions. The push to drive up excitement for the film began in earnest in September -- nearly four months before "Star Wars: Episode VII - The Force Awakens" hits screens -- and has been mounting since, with ecstatic fans around the globe snapping up advance tickets along with products related to the film's beloved characters.    AFP PHOTO / ROBYN BECK        (Photo credit should read ROBYN BECK/AFP/Getty Images)
Funko Pop figures (Robyn Beck/AFP/Getty Images)

Funko, the toy company behind the vast and collectible range of Funko Pop! figures, is heading for the big screen.

Warner Bros has signed a deal with the firm, according to The Wrap, to make an animated movie.

Perhaps eyeing up the success of their Lego movies, there's some serious 'corporate synergy' at work here.

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Funko already licenses huge amounts of intellectual property either from or via Warner Bros, including DC characters from Batman and Wonder Woman through to Harry Potter, all of which appear in Funko form.

LONDON, ENGLAND - OCTOBER 28:  The Comic con exclusive Captain Cassain Andor from Star Wars Funko Pop only availabe at the show this weekend MCM London Comic Con at ExCel on October 28, 2016 in London, England.  (Photo by Ollie Millington/WireImage)
Captain Cassain Andor from Star Wars Funko Pop figure (Credit: Ollie Millington/WireImage)

Disney veteran Mark Dindal, who has worked on movies from The Little Mermaid and Aladdin to Chicken Little is working on the story along with former Pixar artist Teddy Newton.

Founded by Mike Becker, the Funko range first appeared in 1998, playing into the collectible nostalgia market, making its distinctive looking 'bobblehead' figures of business mascots like Tony the Tiger and the Cheerios bee mascot.

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After it was sold in 2005, the company began licensing other properties in earnest, and has now created over 13,500 different products, encompassing the likes of the DC Universe, Marvel, Doctor Who, Ghostbusters, Spongebob Squarepants, Star Wars and Harry Potter.

Thanks to its instantly recognisable products, the company's revenue now tops $500 million.

Warner Bros made a similar success of such multi-franchise licensing with its Lego Movie in 2014, and the sequels The Lego Movie 2 and The Lego Batman Movie, getting off to great start by hiring 21 Jump Street writers Phil Lord and Christopher Miller to pen the scripts and later produce.

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