Men In Black: International may have topped the box office charts on its opening weekend, but there's not going to a huge amount to celebrate.
Launching worldwide, it recorded the lowest opening for any movie in the series, and by some distance too.
In the US, the movie made just $28.5 million - around £22.6 million - over its first three days on release, with the first three movies all debuting to at least $50 million (£39.7 million).
Read more: New Men In Black panned by critics
With its international haul included, it managed just over $100 million (£81m), but it now has a mountain to climb.
It's expected that with its production budget of around $110 million (£87m), and around $120 million (£95m) spent on marketing, plus other expenses, it will have to make more than $300 million (£238m) just to break even.
The reboot of the sci-fi franchise, which reunites Thor: Ragnarok stars Chris Hemsworth and Tessa Thompson, alongside Liam Neeson, Rafe Spall, Rebecca Ferguson and Emma Thompson, comes seven years after the reasonably profitable Men In Black 3 (which made $624 million - £495m - in 2012).
Even that movie came a full decade after Men In Black 2, and it appears that affection for the franchise, once headed up by Will Smith and Tommy Lee Jones, may have been rather over-estimated.
Reviews for this fourth movie have been punishing too, making that $300 million break-even seem a sturdy, possibly insurmountable uphill climb.
Despite some noted chemistry between Thompson and Hemsworth, as seen in Thor, it's taken a pummelling by the critics.
Men In Black: International is out now across the UK.