Yahoo Movies Picturehouse cinemas launch 'dementia-friendly' movie screenings
Picturehouse is set to launch ‘dementia-friendly’ film screenings at 20 of its locations across the UK.
In a rather brilliant move, the cinema chain is linking up with the British Film Institute’s Film Audience Network in the hope of making the experience of going to the movies easier and more welcoming to those suffering dementia and their carers.
– Game of Thrones director to helm live action Mulan
– Michael Fassbender gets stabby in the new Assassin’s Creed trailer
– Michael Moore has made a secret Donald Trump movie
“Dementia Friendly screenings aim to make cinema more accessible to local dementia communities by providing a fun and inclusive experience to enable people living with dementia, their families and carers to attend the cinema in a safe and welcoming environment,” says Picturehouse.
“Open to the general public too, the screenings are enhanced to suit the needs of people living with dementia: the lights are left on low, there are no adverts or trailers and the audience is allowed to move around – or sing along to any musical numbers! – should they wish to.”
Not only will the screenings be more affordable – at £4, plus a free place for accompanying carers – they will also provide free tea, coffee and biscuits for an hour prior to curtain up, ‘to give people the chance to meet and socialise with others, and to familiarise themselves with the cinema space’.
Among the movies on the bill will be classics like ’42nd Street’, ‘Meet Me In St. Louis’, and ‘An American In Paris’.
The screenings will take place at seven of the Picturehouse cinemas in London, and 13 others across the UK.
